Article, 16.05.2019

Thoughts on Gen Z

Much has been said about keeping Millennials engaged at work:  countless articles have been written about the characteristics of this supposed self-focused generation. Now that they have finally settled into the workplace, the next generation, Generation Z, is set to enter the work force.

While they seem similar to the Millennials at first glance, this generation is actually quite different. Defined as the “True Generation” by McKinsey Gen Z simultaneously values individuality and seeks community one that is inclusive and accepting This entrepreneurial generation is all about technology and purpose (which probably explains why Fridays for Future is now a global phenomenon)

Read more about Generation Z and other new work trends.